The Storytelling Platform for the Visual Web

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Consumers are not in love with your brand. They don’t want to engage with you brand, co-create with your brand, sleep with your brand, develop a conversation or be part of your branded community. Consumers are simple creatures. They have straightforward needs and easily observable behaviors. Most of what marketers call brand loyalty today is in fact convenience, habit, utility and mild satisfaction.

out of the way

Let's get this

We have reached

Peak Content

Let’s get this out of the way.

We are living in the golden age of delusion.

They reach your heart as well as your mind, creating an intimate, emotional connection that you just can't live without.

We are living in the golden age of delusion.

Let’s get this out of the way.

They don’t want to engage with you brand, co-create with your brand, sleep with your brand, develop a conversation or be part of your branded community.

Consumers are not in love with your brand.

Time on site:
25 seconds

Time on site:
4:55 min

Brand Stories are self contained experiences that immerse audiences into a cinematic environment engineered for the mobile web.

Explore right here

Stories are a driver of exponential change with the way content is consumed on mobile devices.

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Story Progress Bar

Story 360 View

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1. Use Stories as landing destinations or in-page experiences

Landing Experiences

amplified by paid media

Rich media
programmatic ads

1. Use as landing experience for advertising or brand content

1. Content is amplified via native ads

2. Users land on story

3. Recommend further reading

FULL HEIGHT

Production Fee: € --*

Delivery Fee: €--

Minimum media budget: € --

Stories are created by the Newsroom AI team and amplified across our premium publishers network.

*Production Cost is zero media budget over €10,000

Stories with editorial endorsement:

Attention Time:

1.7 seconds

Attention time:

9.0 seconds

Stories are amplified with Publisher's in-feed units, native inventory and social media posts.

Brand Series are dedicated site modules that continuously deliver brand content

The Series unit allows brands to
self-publish constantly and have content amplified automatically.

Carousel-Style Series

Instagram-Style Series

Seen stories go last

Production Fee: € 5,000

Delivery Fee: € 3,000 / month**

Media Cost: from €10,000

Series are site modules or sections that continuously deliver content, exclusively for the sponsoring brand.

* Production Cost is zero media budget over €20,000

** Includes native placements and social posts by the publisher

2. Deliver stories programmatically

The programmatic unit delivers in selected rich media placements and expands to the full height of the device.

FULL HEIGHT

Production Fee: € 1,500*

Tech fee: €1.5 CPM

Media cost: € 3 CPM

Programmatic Stories are created by the Newsroom AI team and amplified across our private marketplace inventory.

*Production Cost is zero media budget over €10,000

FULL HEIGHT

Preview your story

Time on scene

Story URLs

Swipe-ups

Traffic data

Results of quizzes and polls

Results of shoppable scenes

Depth

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The Newsroom Studio authoring platform

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Immersive Storytelling

Visual Stories offer a new and modern way to reach your target audience.

AMP stories are lightening fast so that your audience stays engaged and entertained.

Lightening fast loading times

Unlike Instagram, AMP stories are part of the open web and can be shared and embedded across sites and apps without being confined to a single ecosystem.

Sharable on the open web

You can build interactive elements such as quizzes or polls that create meaningful interactions with your brand.